Japan's LCD TV market saw an on-year growth of 30.7% to 584,000 units in January this year, with market observers saying that the growth was driven by sharp price drops.
Overall TV shipments in Japan increased 24.7% on year in January, with LCD TVs soaring 90%, PDP TVs rising 7.7%, and CRT TV inching up only 1%, according to the Japan Electronics & Information Technology Industries Association (JEITA).
The average selling price of LCD TVs in January dropped 13% compared to a month earlier, according to JEITA data. The observers said a 32-inch LCD TV from a second-tier vendor dropped under 50,000 yen (US$510.8).
Article translated by Yvonne Yu
