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Apr 25, 12:28
Shanghai Auto Show 2025: Global carmakers unveil innovations as Tesla, Hyundai, and Kia sit out
The 2025 Shanghai Auto Show has drawn nearly 1,000 automakers and component suppliers from around the world. Chinese manufacturers continued to lead in presence, but a strong group of companies from Europe, the US, and Japan also presented their latest innovations. Notably, Tesla was absent for the third consecutive year. South Korean automakers Hyundai and Kia were also missing, underscoring shifting dynamics in the world's largest auto market.
US President Donald Trump, after several rounds of tariff impositions targeting China and provoking strong retaliations, has recently indicated a willingness to reduce tariffs on Chinese goods. With the 25% tariff on auto parts set to take effect on May 3, Trump stated that some Chinese auto parts would be exempted from these duties.
Taiwan's automotive supply chain faces an "unprecedented challenge" after the US imposed a 25% tariff on imported vehicles and auto parts earlier this month, according to DIGITIMES Research.
As the global automotive industry continues to shift toward connected, autonomous, shared, and electric (CASE) vehicles, Taiwan's three major mobility industry trade shows—the Taipei International Automobile and Motorcycle Parts and Accessories Show (Taipei AMPA), E-Mobility Taiwan, and Autotronics Taipei—have increasingly been held as joint events, highlighting the influential roles Taiwanese companies play on the global stage.
Vast Power Corporation, a Fortune Oriental Company subsidiary, is carving out its position in electric vehicle (EV) power systems with a strategic focus on hairpin winding motor technology that delivers efficiency exceeding 97%, compared to traditional wound motors' 95-96%. The company notes this seemingly minor efficiency gain translates to significant advantages in power density and thermal management - critical factors driving most EV manufacturers toward hairpin technology.
The 2025 Taipei AMPA and E-Mobility Taiwan exhibitions kicked off on April 23 under a newly unified banner, "360° MOBILITY Mega Shows." This four-day event, taking place at the Taipei Nangang Exhibition Center alongside Autotronics Taipei, marks a significant milestone for Asia's smart mobility industry in 2025, according to the Taiwan External Trade Development Council (TAITRA), the show organizer.
Large language models are currently shaping the future for AI, with the automotive industry in particular seeing a range of applications, including AI robots, AI factories, and AI autonomous driving systems. As such, the implementation of automated production at mainstream carmakers has become a focus for the AI industry worldwide. According to supply chain sources, Tesla, BMW, Mercedes-Benz, Toyota, and a host of Chinese automakers are now actively engaging in AI robot development, with industrial manufacturing as the priority for relevant applications.
Chinese cars have established a significant presence in Southeast Asia and started to make inroads into Europe, thanks to their attractive price-performance ratios and smart cockpit features. The fast rise of China's home-grown car vendors has come as a threat to their European competitors in the Chinese market. Japanese automakers, who have dominated the Southeast Asian car market for decades, are also coming under pressure.
Tesla is actively exploring entering the burgeoning Indian automotive market, but significant hurdles remain, primarily due to the country's steep tariff structure. During a recent earnings call, Tesla CFO Vaibhav Taneja addressed a question regarding geographic expansion, specifically mentioning India as a key target for a potential launch in the coming years.
At its April 21 Tech Day in Shanghai, CATL unveiled two major innovations poised to accelerate the EV transition past internal combustion engines. Highlights included the debut of CATL's second-generation Shenxing ultra-fast charging battery, outperforming BYD's Super e-Platform, and a strategic push to mass-produce sodium-ion batteries. These two technologies extend CATL's lead over BYD while positioning sodium-ion batteries as a safer, more affordable challenger to lithium's dominance in the EV supply chain.

Foxconn is ramping up its electric vehicle ambitions with a sweeping showcase of AI-enhanced automotive technologies at the 2025 Taipei International Automobile Electronics Show, underscoring its evolution from contract manufacturer to a key player in the global EV race.

Tesla may be stacked with strategic assets—from EV dominance to AI-driven autonomy and advanced energy systems—but 2025 is shaping up as a year of friction. Mounting delays, shifting priorities, and regulatory headwinds are complicating its ability to deliver on expectations.