South Korea's SK Innovation (SKI) subsidiary SK On announced on March 6 a reduction of 968 employees—37% of its 2,566-strong workforce—at its battery factory in Commerce, Georgia. The move reflects mounting pressure on the global electric vehicle (EV) supply chain as sales growth slows.
China's electric vehicle industry is shifting its competitive focus from driving range to charging speed, as automakers and battery suppliers race to cut recharging times and improve energy replenishment efficiency.
The EU's simultaneous push for stricter emission rules and industrial localization is increasing operational costs and complicating transformation for European carmakers, industry representatives say. The EU's flexible emission mechanism and the newly unveiled Industrial Acceleration Act (IAA) have failed to ease industry concerns.
The US automotive market is entering a clear cooling and consolidation phase in 2026. Three forces are converging: fading subsidies, lost tariff-related buying incentives, and weakening consumer purchasing power. Key market drivers wound down by 2025, and demand was prematurely pulled forward.
Global public electric vehicle (EV) charging infrastructure is projected to reach 9.01 million stations worldwide by 2026, according to DIGITIMES Research. The market is expected to show increasing regional divergence as China and Europe maintain steady expansion, while momentum in the US softens.
From early 2025 through 2026, nine major automakers across Europe, the US, Japan, and South Korea have replaced their CEOs. The scale of the reshuffle goes beyond routine succession planning. It reflects a pivotal moment for an industry grappling with deep uncertainty about its technological and strategic future.
Major automakers in Europe, the US, Japan, and South Korea have recently undergone significant executive changes, with nine leading carmakers replacing their chief executive officers (CEO) over the past year. The leadership shake-up reflects deep strategic shifts at the top and signals structural changes ahead for the automotive industry.
Japanese and South Korean firms are expanding their presence in India as the country strengthens its semiconductor and technology ecosystem. Rohm has partnered with Suchi Semicon for back-end manufacturing, while Hanmi Semiconductor and OLED materials firm Lordin are advancing India plans alongside Micron's new facility.
The global automotive industry is currently navigating its most seismic leadership transition in decades as the Electronic/Electrical (E/E) revolution fundamentally rewrites the rules of competition.
The Chinese automotive market is undergoing an unprecedented transformation amid increasing industry volatility. As new energy vehicle (NEV) penetration rapidly rises, the traditional internal combustion engine (ICE) segment continues to shrink. Coupled with ongoing price wars, automakers face fierce competition on retail pricing while imposing stricter cost controls and faster R&D demands on their supply chains.
According to the latest vehicle registration data released in early March 2026, Taiwan's auto market saw a sharp drop of nearly 40% in total vehicle registrations to about 22,000 units in February, due to fewer working days from the Lunar New Year holiday. However, the electric vehicle (EV) segment displayed a pronounced "watershed" effect, with certain models bucking the general trend and reshaping the competitive landscape for 2026 between domestic and imported EVs.
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