Alphabet Inc. has introduced its latest Pixel 10 series smartphones featuring the newly developed Tensor G5 processor, marking the company's most significant upgrade in custom chip design. The Tensor G5 is the first Pixel chip manufactured using Taiwan Semiconductor Manufacturing Company (TSMC)'s 3nm technology, delivering enhanced performance and energy efficiency.
On August 20, Alphabet Inc. unveiled its latest Pixel 10 series smartphones at the "Made by Google" event, showcasing significant advancements in artificial intelligence (AI) integration in Pixel products. The new lineup aims to compete directly with Apple's upcoming iPhone 17 series and AI-driven smartphones from Chinese manufacturers.
The global smartphone market has shown signs of slowed sales growth, though major brands persist in launching new devices to stimulate demand. Key products like Google's Pixel 10, Apple's iPhone 17 series, and Samsung's foldable phones are expected to shape consumer interest in the latter half of 2025.
Despite declining smartphone sales, Xiaomi maintained its top-three global smartphone ranking amid a mature market while its AIoT business maintained gross margins above 20%. Strategic premiumization, regional growth, and robust R&D investment underpin the company's resilience and long-term competitiveness across smartphones and connected devices.
Apple is significantly expanding iPhone production in India, shifting key supply chains from China to mitigate US tariff risks. With five factories now operating, including two new facilities, India will supply the full iPhone 17 lineup, boosting regional manufacturing capacity and reshaping global smartphone production dynamics.
The third quarter, traditionally a peak season for the smartphone supply chain, has brought a mixed picture for display panel pricing. While overall production remains at high utilization levels, market dynamics and pricing trends vary significantly across panel technologies.
China unveiled the results of its 14th Five-Year Plan (2021–2025) for digital economy development, showcasing progress in digital infrastructure, cross-industry data applications, and efforts to establish a national framework for data sharing and circulation.
AI glasses are poised to revolutionize the conventional eyewear industry with new growth opportunities.
Samsung Electronics is enjoying its strongest run in the US smartphone market in years, but that momentum could be tested as US President Donald Trump threatens sweeping tariffs on semiconductors and devices that use them.
Chinese handset maker Shenzhen Transsion Holdings Co., known as the "king of phones in Africa," is facing a fresh legal challenge from Huawei, highlighting growing intellectual property risks as it expands into emerging markets where Xiaomi and other rivals are gaining ground.
Below are the top DIGITIMES Asia stories from August 11 to 17, 2025. Leading the headlines: Apple is preparing to launch a US$599 MacBook, with mass production of key components expected by the end of 2025. China's leading DRAM manufacturer has begun domestic production of HBM3 chips, with samples already sent to Huawei for final validation. Meanwhile, a reported leak of TSMC's 2nm technology involving employees from TSMC and Tokyo Electron (TEL) sparked espionage concerns but appears less severe after further investigation.
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