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Strategies of Google and Amazon for AI agents

Staff writer
Staff writer
Leading smart home players Google and Amazon assembled resources, with AI agents likely to become the next decisive factor.
Abstract

DIGITIMES observes that leading smart home players Google and Amazon have successively integrated generative AI into their voice assistants. Both companies have also competed to launch new software development kits (SDKs) that greatly enhance the capabilities of their voice assistants and streamline access to third-party service application programming interfaces (APIs), laying a solid foundation for introducing AI agents into smart homes.

Against this backdrop, although the two companies pursue different strategies in developing smart homes, their shared ambition to adopt AI agents highlights that this technology will be the next key battleground in the smart home market.

With generative AI incorporated into smart home voice assistants, multimodal learning capabilities and cloud computing power have substantially improved, strengthening the assistants' comprehension and reasoning performance.

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Published: September 18, 2025

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