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Vivo launches iQOO in Taiwan, targets gaming and midrange consumers

Max Wang, Taipei; Sherri Wang, DIGITIMES Asia 0

Credit: DIGITIMES

Vivo has introduced its iQOO sub-brand to Taiwan with the launch of the iQOO 15, marking the brand's first official entry into the market. The company aims to use iQOO's gaming-centric identity to strengthen its overall smartphone momentum in Taiwan's...

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