Apple debuts iPhone 14 and 14 Pro series

Joseph Tsai, DIGITIMES Asia, Taipei 0

Apple has announced the iPhone 14 Pro and the iPhone 14 Pro Max, featuring the Dynamic Island - a new design that introduces an intuitive way to experience iPhone - and the Always-On display. Apple has also introduced the cheaper iPhone 14 series.

Powered by A16 Bionic, the iPhone 14 Pro introduces a new class of pro camera system, with a 48-megapixel main camera featuring a quad-pixel sensor, and Photonic Engine, an enhanced image pipeline that improves low-light photos. New features also include Emergency SOS via satellite and Crash Detection.

The iPhone 14 Pro and the iPhone 14 Pro Max will be available in four new finishes: deep purple, silver, gold, and space black. Pre-orders begin September 9, with availability beginning September 16.

The iPhone 14 Pro and the iPhone 14 Pro Max feature a surgical-grade stainless steel and textured matte glass design. Available in 6.1-inch and 6.7-inch sizes, both models include a new Super Retina XDR display with ProMotion that features the Always-On display for the first time ever on an iPhone, enabled by a new 1Hz refresh rate.

The display also brings the same peak HDR brightness level as Pro Display XDR, and the highest outdoor peak brightness in a smartphone: up to 2000nits, which is twice as bright as iPhone 13 Pro.

The iPhone 14 Pro takes computational photography even further with Photonic Engine, offering a giant leap for mid- to low-light performance in photos across all cameras through deep integration of hardware and software: up to 2x on the Main camera, up to 3x on the ultrawide camera, up to 2x on the telephoto camera, and up to 2x on the TrueDepth camera. Photonic Engine enables this dramatic increase in quality by applying Deep Fusion earlier in the imaging process to deliver extraordinary detail, and preserve subtle textures, provide better color, and maintain more information in a photo.

The A16 Bionic chip in the iPhone 14 Pro and the iPhone 14 Pro Max comes with two high-performance cores and four high-efficiency cores. The new 6-core CPU is up to 40% faster than the competition, claimed Apple. The A16 Bionic features an accelerated 5-core GPU with 50% more memory bandwidth and a new 16-core neural engine capable of nearly 17 trillion operations per second.

Dynamic Island: An Interactive User Experience

The Dynamic Island enables new ways to interact with iPhone, featuring a design that blends the line between hardware and software, adapting in real time to show important alerts, notifications, and activities. With the introduction of the Dynamic Island, the TrueDepth camera has been redesigned to take up less of the display area. Without impeding content on the screen, the Dynamic Island maintains an active state to allow users easier access to controls with a simple tap-and-hold. Ongoing background activities like Maps, Music, or a timer remain visible and interactive, and third-party apps in iOS 16 that provide information like sports scores and ride-sharing with Live Activities can take advantage of the Dynamic Island.

Crash Detection and Emergency SOS via Satellite

The entire iPhone 14 lineup introduces groundbreaking safety capabilities that can provide emergency assistance. With a new dual-core accelerometer capable of detecting G-force measurements of up to 256Gs and a new high dynamic range gyroscope, Crash Detection on iPhone can now detect a severe car crash and automatically dial emergency services when a user is unconscious or unable to reach their iPhone. These capabilities build on existing components, like the barometer, which can now detect cabin pressure changes, the GPS for additional input for speed changes, and the microphone, which can recognize loud noises typified by severe car crashes.

Advanced Apple-designed motion algorithms trained with over a million hours of real-world driving and crash record data provide even better accuracy. When combined with Apple Watch, Crash Detection seamlessly leverages the unique strength of both devices to get users help efficiently, said Apple When a severe crash is detected, the emergency services call interface will appear on Apple Watch, as it is most likely to be in closer proximity to the user, while the call is placed through iPhone if it is in range for the best possible connection.

The iPhone 14 lineup also introduces Emergency SOS via satellite, which combines custom components deeply integrated with software to allow antennas to connect directly to a satellite, enabling messaging with emergency services when outside of cellular or Wi-Fi coverage, said Apple. Satellites are moving targets with low bandwidth, and it can take minutes for messages to get through. Since every second counts, with Emergency SOS via satellite, iPhone front-loads a few vital questions to assess the user's situation and shows them where to point their phone to connect to a satellite. The initial questionnaire and follow-up messages are then relayed to centers staffed by Apple‑trained specialists who can call for help on the user's behalf. This breakthrough technology also allows users to manually share their location over satellite with Find My when there is no cellular or Wi-Fi connection, providing a sense of security when hiking or camping off the grid. Emergency SOS via satellite will be available to users in the US and Canada in November, and the service will be free for two years.

The iPhone 14 Pro and the iPhone 14 Pro Max will be available in 128GB, 256GB, 512GB, and 1TB storage capacities. Customers in Australia, Canada, China, France, Germany, India, Italy, Japan, Saudi Arabia, Singapore, Spain, Thailand, the UAE, the UK, the US, and 30 other countries and regions will be able to pre-order the iPhone 14 Pro and the iPhone 14 Pro Max on September 9.

The iPhone 14 Pro and the iPhone 14 Pro Max will be available in Malaysia, Turkey, and 20 other countries and regions beginning September 23.

Customers can get the iPhone 14 Pro for US$41.62 a month for 24 months or US$999 before trade-in, and the iPhone 14 Pro Max for US$45.79 a month for 24 months or US$1,099 before trade-in.

The iPhone 14 and the iPhone 14 Plus feature two sizes, 6.1- and 6.7-inch, with camera upgrades. Both models include the A15 Bionic chip with a 5-core GPU.

The iPhone 14 and the iPhone 14 Plus feature a durable and sleek aerospace-grade aluminum design in five beautiful finishes. Both models have an updated internal design for better thermal performance, Super Retina XDR displays with OLED technology that supports 1200 nits of peak HDR brightness, a 2,000,000:1 contrast ratio, and Dolby Vision.

The iPhone 14 and the iPhone 14 Plus will be available in midnight, blue, starlight, purple, and RED1 finishes. Pre-orders begin September 9, with availability for the iPhone 14 beginning September 16, and availability for the iPhone 14 Plus beginning October 7.Apple iPhone 14 Pro and Pro Max smartphones

Apple iPhone 14 Pro and Pro Max smartphones
Photo: Company

Apple iPhone 14 and 14 Plus smartphones

Apple iPhone 14 and 14 Plus smartphones
Photo: Company