Apple’s spring refresh bets on loyalty, not lift

, DIGITIMES Asia, Taipei

Mar 3, 2026, 09:01, Updated: Mar 3, 2026, 09:44 0

Credit: Apple

Apple on March 2 unveiled the iPhone 17e and the latest iPad Air powered by the M4 chip, signaling a focus on performance, value, and ecosystem expansion amid a cooling global consumer electronics market. Analysts suggest these updates aim to defend Apple's...

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