Notebook shipment update, April 2024

Jim Hsiao, DIGITIMES Research, Taipei 0


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With many negative factors continuing to haunt global notebook demand and a high comparison base in March, the global top-5 notebook brands' shipments went down 30% on month in April.

According to DIGITIMES Research's study, because of a high shipment comparison base in March and volume shipments of new notebooks powered by Qualcomm's and AMD's next-generation processors not yet starting, the global top-5 notebook brands, not including Apple, saw their combined shipments decrease 30% on month in April 2024.

However, the volumes increased 12% on year as the market entered the phase of stable recovery.

Among the top-5 notebook brands, Lenovo, the leading brand, experienced a 42% on-month decrease in April due to the high shipments in the first quarter as a result of the company looking to meet its shipment target for fiscal 2023/2024 ending on March 31, 2024.

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