Qualcomm has struck a deal with Ferrari to help accelerate the digital transformation of Ferrari, according to the chip vendor.
Ferrari will work with Qualcomm to utilize the Snapdragon Digital Chassis to bring the latest automotive technology advancements to Ferrari road cars, the chip vendor indicated. Also as a part of the agreement, Qualcomm and its partners will also work with Ferrari to design, develop, and integrate Ferrari's digital cockpits.
Qualcomm said it will begin serving as a premium partner of the Scuderia Ferrari Formula 1 team at the start of the 2022 FIA Formula One World Championship race season, where Snapdragon will be featured on the new Scuderia Ferrari's F1-75 single-seaters. Additionally, the Maranello marque's eSports activities will also be part of the official partnership.
Qualcomm's Snapdragon Digital Chassis is comprised of open and scalable cloud-connected platforms needed for next-generation vehicles, including telematics and connectivity, digital cockpit, and ADAS functions. The Digital Chassis utilizes a unified architecture to deliver enhanced safety and immersive digital experiences that are updateable throughout the lifetime of the vehicle.
In a separate statement, Qualcomm announced that its Snapdragon 8 Gen 1 mobile platform is powering Samsung Electronics' newest flagship device lineup, the Galaxy S22 series in select regions and the Galaxy Tab S8 series globally, to enable cutting-edge 5G, AI, gaming, camera, Wi-Fi, and Bluetooth technologies. Qualcomm's 3D Sonic Sensor Gen 2 is also built into the Galaxy S22 series' displays enabling fast and reliable user authentication.
