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Acer positions Gateway and Packard Bell as mid-range/entry-level brands

Aaron Lee, Taipei; Joseph Tsai, DIGITIMES Thursday 20 June 2013 0

Acer is set to reorganize its sub-brands with its Gateway and Packard Bell brands to be used for mid-range and entry-level products, while its eMachines brand will be eliminated, according to company chairman JT Wang.

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