Notebook shipment update, February 2024

Jim Hsiao, DIGITIMES Research, Taipei 0


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After a decline in January volumes, the global top-5 brand saw their combined shipments pick up from a month ago and also a year ago.

DIGITIMES Research's study on the global top-5 notebook brands, not including Apple, and the top-3 ODMs' shipments in February 2024 (shipment volumes do not include detachable models) shows that the top-5 brands' combined shipments enjoyed a 10% on-month increase and a 13% on-year increase in the month thanks to rising shipments of brand vendors' new notebooks powered by Intel's latest CPUs, coupled with strong demand from Europe and emerging markets.

Among the top-5 notebook brands in February, Lenovo, the leading brand, performed the best with a 36% on-month increase in shipments, driven by a push to meet its annual targets.

Hewlett-Packard (HP) saw a 10% on-month increase due to volume shipments of its new models. Dell's growth was modest at 6% due to conservative attitudes among enterprise customers.

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