Acer has been invited to the 2017 Communic Asia conference DIGITAL ENTERPRISE section on 24th May, to share the topic "Transforming the Business with Enterprise Communication 4.0 – How To Manage This?" Acer, based on its own experience, will share why and how a multi-site global company migrates to Enterprise Communication 4.0.Founded in 1976, today Acer is one of the world's top ICT companies and has a presence in over 160 countries. As Acer looks into the future, it is focused on enabling a world where hardware, software and services will infuse with one another to open up new possibilities for consumers and businesses alike. From service-oriented technologies to the Internet of Things, Acer's 7,000+ employees are dedicated to the research, design, marketing, sale, and support of products and solutions that break barriers between people and technology.Before Acer starts to provide the fusion of hardware, software and service solutions to our customers, we use the same solution to improve ourselves first. We have thousands of employees separate over hundreds of locations worldwide and communicate and collaborate with our team member daily. We conducted the Enterprise Communication 4.0 project to make give ourselves a faster response time, enhance our efficiency, lower our OPEX and become a mobile-first organization.After global employees in Europe, Asia and America join the project, they can upgrade their daily communication solution to Enterprise Communication 4.0. Employees can use their mobile phones to communicate with colleagues or hold a multinational conference anytime, anywhere with a very low cost and user-friendly process.Before implementing Acer abUC, our office had limited improvement on enterprise communication, but employees in an office cannot wait any longer for a company to provide efficient communication tools to help them handle their daily jobs. Acer is looking for the best path to transform from a traditional office environment to a digital platform.Acer's innovative abUC can help office/business users easily communicate without wired limitations. abUC offers users the potential to answer their office landline freely by using their mobile handset. Making a call from the office to customers can also be done in the same way, anytime, anywhere.Acer abUC is a software-defined communication system that offers good manageability and security while lowering your total cost of ownership and reducing the carbon footprint. abUC also helps enhance employees productivity by featuring a user-friendly interface and functionality.Acer abUC is the award-winning owner of the Taiwan Excellence Award and America TMC Communications Product of the Year Award.
At Computex 2017, Realtek Semiconductor Corp. (Taiwan Stock Exchange: 2379.TW) and Waves will unveil the co-developed WNX7000, a high performance audio DSP with Waves Nx virtual reality audio technology embedded. WNX7000 combines Realtek’s market-leading IC design technologies and Waves professional audio algorithmic capabilities, making it the ideal solution for any manufacturer interested in developing headphones or headsets capable of providing immersive, virtual reality audio experiences for customers.The WNX7000 is designed to meet the evolving needs of the consumer electronics market and to bring virtual reality audio over headphones capabilities into any device capable of playing audio. WNX7000 is a complete Low Power DSP & Codec Hub audio solution with an integrated headphone amplifier. The high quality components provided by Realtek coupled with Waves Nx audio processor will enable any device to faithfully reproduce 5.1CH and 7.1CH surround and virtual reality audio content over regular stereo headphones, enriching the end-user’s audio experience.“Realtek Audio DSP solutions enable exceptional audio systems with high-performance specification yielding a high-quality listening experience,” said Realtek Vice President and Spokesman, Yee-Wei Huang. “When we partnered with Waves Audio to integrate their innovative VR audio capabilities on the new WNX7000 by leveraging our well-received Realtek audio DSP solutions, it quickly became clear that this would become a must have feature on headphones.”“WNX7000 is the ultimate top-tier audio performance enabler for any category of consumer audio devices” says Tomer Elbaz, EVP & GM Consumer Electronics Division of Waves Audio. “It is a one-stop solution for headphones and any device using it will be capable of delivering the highest quality 3D audio with head tracking. We’re confident we’ll be seeing many top-tier gaming and multimedia headphones built around this component in the very near future.”To learn more about WNX7000, please visit Realtek booth at Computex 2017:Time: 5/30(Tue)—6/2(Fri) 9:30 – 18:00Venue: T201A, 2nd Floor, Taipei International Convention Center (TICC), No.1, Xinyi Rd, Sec. 5, Taipei, Taiwan.Benefits of WNX70003D audio with head-tracking capability that provides the best virtual reality audio for headphone/headset devices. Allow playback of 5.1CH or 7.1CH contents over stereo headphones, realistically replicating the sound of several surrounding speakers using just your headphones. Provide VR audio no matter where you are seated or how your head is positioned. All-in-one audio solution with high fidelity headphone amplifier embedded.About RealtekRealtek Semiconductor Corporation is a world-leading IC provider that designs and develops a wide range of IC products for communications network, computer peripheral, and multimedia applications. Products include 10/100/1000M Ethernet Controllers/PHYs, 10/100/1000M Ethernet Switch Controllers/Media Converter Controllers/Gateway Controllers, Wireless LAN Controllers & AP/Router SoCs, xDSL, VoIP Solutions, Bluetooth, xPON, IoT Solutions, Automotive Ethernet Solutions, High Fidelity Audio Solutions for Consumer and PC Applications, Card Reader Controllers, Web Camera Controllers, LCD Monitor/ATV/DTV Controllers, and Digital Home Center Controllers. With advanced design expertise in RF, analog, and mixed signal circuits, and with strong manufacturing and system knowledge, Realtek offers full-featured, high-performance, and competitive total solutions. For more information, please visit Realtek website: www.realtek.comAbout Waves AudioWaves is the world-leading developer of audio DSP technologies and the driving power behind hit records, major motion pictures and popular video games the world over. A recipient of a Technical GRAMMY® Award, Waves is acclaimed by top professional and prosumer users worldwide. More than 400,000 recording studios, mixing and mastering facilities use Waves' portfolio of cutting edge technologies on a daily basis to create top-selling music, movies and games. Waves' professional technologies, 25 years of expertise, and passion for sound are now utilized to meet mobile audio challenges and deliver premium audio experiences on consumer electronics devices. More information on Waves Audio can be found on http://www.waves.com or Twitter @WavesAudioLtdRealtek and Waves Bring Virtual Reality Audio Capabilities To Any Headphone and Headset
Taiwan based digital TV modulator chip design house - VATek plans to introduce its DVB-T2 ENMODER chip at 2017 Broadcast Asia May 23-25 in Singapore. Along with VATek's new turnkey broadcasting solution that helps manufactures to expedite the development of digital TV broadcasting device. The new Android API for VATek USB modulator will also make the very first debut at the exhibition.VATek will bring the world's first NON-FPGA DVB-T2 modulator to Singapore during the exhibit of BCA 2017. DVB-T2 is the latest digital TV broadcast standard as an extension of existing DVB-T standard, to allow a better use of the spectral resources by integrating cutting edge signal processing technologies. Like DVB-T, DVB T2 uses OFDM modulation and provides with more numbers of carriers and modulation constellations up to 256-QAM. The most important feature, known as rotated constellations, has been introduced to provide additional robustness in transmission. All the features above require huge amount of signal processing and mathematical calculations when modulating DVB-T2 signal. Therefore, high-end FPGA is required when making DVB-T2 transmitter. After nearly 2 years of development, in March 2017, VATek has successfully verified its very first NON-FPGA DVB-T2 modulator chip. VATek will have a live demo of DVB-T2 modulator at the booth.With an increasing number of market growth in digital TV headend products. TV broadcast equipment manufacturers must respond fast. To minimize design period of modulator product. VATek introduce a new turnkey solution for mini digital TV modulator. Supports all major digital TV standards, like DVB-T, DVB-C, ATSC, Clear QAM, ISDB-T and DTMB for China. It's a ready to go solution, can help engineers to build product in very short period of time. All design reference is open sourced. VATek will release updates seasonally, new add-on features will also be release irregularly. The solution expected to help manufactures to design digital broadcast product with quickly. The live demo of VATek turnkey module will also available at 2017 Broadcast Asia.In addition to the turnkey platform, VATek's exhibit at Broadcast Asia will include a new concept smart broadcaster with ANDROID JAVA API, as well as advanced advertising system. This new platform connects VATek USB modulator to SoCs and easily transfer any ANDROID device into a smart broadcaster or advertising device. The idea is to make the platform to handle different media source feeds, or generate sophisticated graphics with powerful graphics engine that modern SoC already has, then broadcast all those contents via VATek USB modulator. We believe this can be the game changer to the media delivery industry.VATek has been steeped in the digital TV broadcast technology for years and understand what is important to the industry. VATek has the insight into next generation TV broadcasting technology. VATek product manager UJ Lin will share the company's new idea at 2017 Broadcast Asia INNOVATION HUB Day-3 section (May the 25th) at 13:30.VATek's exhibit is at Booth 4G2-03 Level 4 of the Suntec Singapore International Convention and Exhibition Center.
With continuing efforts in developing thin client and POS products, Clientron has successfully developed innovation products for various vertical market demands. At the upcoming Computex 2017, Clientron will showcase multiple innovations, including the slim, fanless and full-featured POS Bello series that was recently recognized with the 2017 Taiwan Excellence Award, the innovative AIO POS Duo650 with dual touch screens, and a complete lineup of thin clients for entry-level, mid-range, high-end and smart applications.Clientron strengthens customer interaction with flexible dual-display POS designCommenting on the highlight of this year’s exhibition, a POS featuring dual customer displays, Kelly Wu, President & CEO, Clientron said, “Different from competitor POS, our Bello POS has a flexible second screen design supporting the possibility of adding two customer displays so when the cashier is ringing up the sale, the customer can see the items and the total amount on the top display while the other customer display can show advertisements. The system can also integrate an NFC reader to support multiple payment solutions and thereby enhance the user experience.”Clientron is also presenting the innovative Duo650, which is distinguished from common POS by featuring two upright touch displays bonded back-to-back. “The upright dual display design significantly saves hardware costs. The ultra-slim form factor also saves counter space to allow the store to place more peripherals and merchandise,” emphasized Wu. It should be noted that the system also has a light bar on the side which can change color to match store decoration and can inform customers about the system status. The touch control function on the customer display also enables customers to perform some operations such as seat selection at movie theaters or airport check-in counters. Furthermore, stores can use the displays for advertisements to boost their return. These dual-display POS are particularly suitable for retail business channels, airports, stations, libraries and cinemas.Introducing industry thin clients for operation in critical environmentsIn terms of thin clients, Clientron will exhibit industry thin clients IT800 and IT900. Their fanless, IP40 dust-proof and whole aluminum housing design enables them to sustain harsh conditions in outdoor or semi-outdoor environments, such as factories or parking lot management systems. They additionally support flexible selections of I/O expansion peripherals as well as WWAN and WLAN connections and therefore enable a wide range of uses including IoT applications. Furthermore, high-end models with 4K definition and quad displays meet the needs of the healthcare sector.Expanding into markets in Southeast Asia, Russia and the Middle EastClientron’s unrivalled design innovations enable it to keep expanding its market footprint, from America and Europe to Southeast Asia, Russia and Middle Eastern countries. “We have been actively participating in trade exhibitions in Southeast Asia in recent years. This will help boost our brand publicity in the region and further our collaborations with local distributors and system integrators to jointly create sales channels for Clientron POS products in the area.” Having attended Food & Hotel Indonesia 2017 in Jakarta in April this year and met with great success, Clientron will continue to build up market through active participations in show events.With its aggressive efforts, Clientron has achieved great success in Southeast Asian markets. For example, the slim, fanless and full-featured POS Bello series was recently recognized with the 2017 Taiwan Excellence Award is now available for purchase at convenience stores in the Philippines. “Different from America and Europe, Southeast Asian markets are more price-sensitive. Also due to limited store space, they usually prefer products with compact form factors. Clientron’s strong POS R&D capabilities can tailor to all requirements by different regional markets,” said Wu.“Compared to the mature markets in America and Europe, the POS markets in Southeast Asia have tremendous room to grow.” Wu explained by giving an example, “The rapidly growing housing construction business in Vietnam in recent years is giving rise to the burgeoning increase of community-style convenience stores and this is pushing demand for POS. We are closely watching emerging opportunities like this.” Clientron has joined the D-Link and Partners Team and by leveraging D-Link’s global resources, Clientron is also penetrating into Russia and the Middle East in addition to Southeast Asia, continuing to grow its global footprint.Innovative Clientron POS and thin clients are on exhibit at booth K0427a at Hall 1, Taipei Nangang Exhibition Center during the period of Computex 2017, May 30- June 3.Kelly Wu, President & CEO, Clientron comments Clientron has been expanding product offerings to include vertical integrations across different sectors.
On April 19, 2017, Taiwan's Ministry of Economic Affairs invited CNFI, ROCCOC, Taiwan Association of Small & Medium Enterprises, Ministry of Finance, Ministry of Interior, Ministry of Education, Ministry of Science and Technology, Ministry of Labor, etc, and together they announced the forth Potential Mittelstand Award and Litemax Electronics Inc. was one of honorable mentions.Taiwan Mittelstand Awards, initiated by Taiwan's Executive Yuen, are meant to encourage local small and medium enterprises that have solid fundamental skills and offer unique products in a specific field. Such enterprises are highly competitive internationally while also leading manufacturers or businesses in the Taiwan market.As a world renowned manufacturer of industrial embedded system provider, Litemax Electronics Inc. with its Taiwan operation and production base, has over the past 10 plus years marketed its products and services over 60 countries around the globe.After being selected with this honorable mention, Litemax Electronics Inc. will continuously bring out products to service our customers like yourself. Come see us at Computex 2017 (Booth no. J1025A, 1F, Nangang Exhibition Hall) this June, and witness the most innovative industrial solutions that one can offer.For more information, please visit Litemax official website: http://www.litemax.com/Litemax 42-inch square shape LCD Display (SSD4215) won Taiwan Excellence 20017 and Taiwan Outstanding Photonics Product Award 2017
Clientron Corp., a world leading provider of POS systems, announced it will be displaying its full range of POS product innovations to comply with multi-payment solutions and various POS peripherals at NRA Show 2017 (National Restaurant Association), the largest annual gathering of the restaurant, foodservice and hospitality industries. This trade show will take place May 20-23 in Chicago.For the theme of our showcase, Clientron will display the latest generation of our POS product portfolio. For all-in-one POS terminals, Clientron offers the all new multi-functional Bello 620/650/650w featuring high integration with 12" / 15" / 15.6" touch screen options, supporting dual customer displays as well as a built-in NFC smart card reader with EMV L1/ L2 for user experience enhancement. Bello just won the "Taiwan Excellence Award 2017" this year for its innovation and the best quality design, which makes it stand out from numerous products as the best choice for POS applications.In addition, Clientron will showcase its butterfly light-weight POS terminal Wing series with a flexible dual-hinge stand, and the mainstream Ares650 series with an advanced ultra-slim system design. Both Wing350w and Ares650 won the "Taiwan Excellence Award 2016". Moreover, we will be exhibiting the most economic POS terminal PT3200, which is equipped with an Intel power efficient quad-core processor to offer a fanless system with a long life span that is matched with an affordable price. Also at this event, a variety of extended POS peripherals will be exhibited.."Seizing the booming opportunity for multi-payment solutions, Clientron delivers flexible integrated POS systems and customer-centric design services that support retailers to meet the ever-changing demands of their customers and improve overall business operation," said Kelly Wu, President & CEO of Clientron Corp.To know more about Clientron's design, manufacturing capabilities and services, please visit Clientron at booth #5564, North Hall, McCormick Place in Chicago. Clientron website: http://www.clientron.com/About ClientronClientron was founded in 1983. The company is dedicated in providing global intelligent solutions to our clients. With design, manufacturing and service abilities, Clientron offers high-quality and high-performance computing platforms including Thin Client, POS and Intelligent Systems. We commit to continuously provide better IoT client solutions and services for our partners and customers to build an intelligent e-World. Visit us at www.clientron.com .Clientron to display POS terminals with NFC multi-payment solution at NRA Show 2017
Wanshih Electronic will exhibit at COMPUTEX Taipei from May 30th to June 3. Our group subject this year is "Connecting Everything" and will show our core technology, micro coaxial cable assemblies and antenna solutions. They are applied in many fields, from consumer to medical and automobile industry.Our show will cover USB3.1 C type, HDMI, assemblies of Medical cable, automobile cable and custom cable will be exhibited in our booth. Further, SMT technology will be presented with application for showing our different cable assemblies solutions.Besides, USB 3.1 Type C Gen 2 10Ghz has been certificated by USB-IF, TID No. 5,200,000,185. Ultra slim and most flexible HDMI cable made by micro coax AWG40, OD is only 2.5mm. Medical cable assembled by 128 micro coax and still keep excellent flexibility, cable assemblies for automobile and custom cable assembly. Visitors can experience various applications for our micro coax cable assemblies.Further, medical device, IP camera, AR/VR and Internet of Things (IOT) are required slim and light design, micro coax cable assemblies are getting important for these applications. We will present our up-to-date micro coaxial cable assembly technology which we designed by our own.Our booth is at A0825a (WONTEX) in Exhibition Hall 1 of Taipei World Trade Center with parent company Wonderful Hi-Tech Co., Ltd. You are welcome to visit us and experience total solutions with our micro coax cable assembly and antenna solutions. Please see more specification on our website: http://www.wanshih.com.tw/news_detail.php?gid=2&nid=30
Advantest Corporation's (TSE: 6857) 11 annual VOICE Developer Conference will feature dual sessions this month - May 16-17 in the United States and May 26 in China -- allowing semiconductor test professionals representing the world's leading integrated device manufacturers (IDMs), foundries, fabless semiconductor companies and outsourced assembly and test (OSAT) providers to come together to share ideas and information.Attendees will hear more than 100 technical presentations, meet with experts at this year's expanded technology kiosk showcase, visit partners' expositions, and attend social and networking events. Both conferences will feature the theme "Measure the Connected World and Everything in It."The detailed VOICE 2017 technical program is available online at https://voice.advantest.com/technical-program. It features Advantest customers, partners and employees from 12 countries and 22 different companies presenting their insights and best practices. This year's program will have eight technology tracks covering device specific testing, hardware design and integration, improving throughput, reducing time-to-market, new hardware/software test solutions, test methodologies, product engineering, hot topics in the ATE industry, and - for the first time - SmarTEST 8.0 for the V93000 platform. In addition to paper presentations, Advantest R&D engineers and technology experts will be available in kiosks to discuss other testing topics with attendees.A keynote speech will be delivered each morning of the conference. The Palm Springs event will open with a talk by Advantest's own Hans-Juergen Wagner, senior vice president of the SoC Product Group, who will detail the drivers, challenges and emerging trends of SoC device designs and the impact they have on test. The second day's keynote speaker, Chris Tarbell, will present a dynamic keynote address on hacking and the dark net. Tarbell is one of the most successful cyber security law enforcement officials of all time. He is responsible for infiltrating the hacker group Anonymous and taking down the notorious dark web drug trafficking site Silk Road, called "the most sophisticated and extensive criminal marketplace on the Internet."In Shanghai, Dr. Peter Chen, senior director, China Business Development, TSMC China Company Limited, will share his insights into the global semiconductor industry landscape, technology trends, and especially the ecosystem and market in China.VOICE 2017 in Palm Springs will be held at the Hyatt Regency Indian Wells Resort. The conference kicks off with a Welcome Reception on Monday, May 15 at 6:00 p.m. On Tuesday, May 16, VOICE takes place from 8:30 a.m. to 6:30 p.m., followed by an evening event in the region's Enchanted Desert. On Wednesday, May 17, VOICE takes place from 9:00 a.m. to 6:25 p.m., with an awards ceremony and prize drawings shortly thereafter.VOICE 2017 in Shanghai, China will be held at the InterContinental Shanghai Pudong on Wednesday, May 26 from 9:00 a.m. to 5:40 p.m., followed by an evening reception. Attendees should plan to attend the reception for the awards ceremony and prize drawings.Register online at https://voice.advantest.com/register/. Online registration closes on Friday, May 11, 2017. On-site registration starts May 16 with a higher registration fee. More event information is available on the VOICE website at voice.advantest.com.During the conference, follow #VOICE2017 on Twitter @Advantest_ATE or visit https://voice.advantest.com/social-media/ for more ways to connect. To help attendees get the most from VOICE 2017, Advantest has a VOICE Mobile App for both sessions located in the Apple App or Google Play stores. Search for "Advantest VOICE 2017 USA" and "Advantest VOICE 2017 China" to download.About VOICE 2017 Developer ConferenceManaged by a steering committee of volunteer representatives from Advantest and its customers, VOICE is the leading conference for the growing international community of users and strategic partners involved with Advantest's V93000 and T2000 SoC test platforms as well as Advantest memory testers, handlers and test cell solutions. The conference offers a unique opportunity to take part in making semiconductor testing operations as efficient and cost-effective as possible. Attendees gain and share valuable insights, build long-lasting relationships and learn what's new about Advantest test equipment, handlers and applications.About Advantest CorporationA world-class technology company, Advantest is the leading producer of automatic test equipment (ATE) for the semiconductor industry and a premier manufacturer of measuring instruments used in the design and production of electronic instruments and systems. Its leading-edge systems and products are integrated into the most advanced semiconductor production lines in the world. The company also focuses on R&D for emerging markets that benefit from advancements in nanotech and terahertz technologies, and has introduced multi-vision metrology scanning electron microscopes essential to photomask manufacturing, as well as groundbreaking 3D imaging and analysis tools. Founded in Tokyo in 1954, Advantest established its first subsidiary in 1982, in the USA, and now has subsidiaries worldwide. More information is available at http://www.advantest.com/.
Shinsung E&G has announced the achievement of 21.7% solar cell efficiency for mass production.The company requested the efficiency verification to SERIS (Solar Energy Research Institute of Singapore) located in Singapore to officially measure the initial production's efficiency. The results from the test for two weeks verified that the maximum efficiency reached to 21.71%.The most important thing from the result is that this test was performed with the cells produced during the initial mass production period. It is expected that the efficiency will be able to be increased by stabilizing production lines and developing additional technology in the future.The efficiency is the world class level of mono-crystalline PERC solar cells manufactured from mass production lines. Also, the advantage of the core technologies used in manufacturing solar cells is to reduce production costs, compared to other manufacturers; therefore the company expects the competitiveness in terms of marginal benefits.Shinsung E&G expects to produce 370W module with 72 cells and this product will produce 25W more than conventional modules in the market.In case of construction of 1MW solar power plant, 2,899pcs modules were needed but when applying high-powered solar modules, only 2,703pcs are needed. This also applies to rooftop as well as commercial where spaces are limited.In the recent solar market, there is a trend toward developing high-efficiency products to reduce production costs. Shinsung E&G’s high-efficiency solar cell is the product that matches with the trend. As a result, the company expects more demands from the existing customers as well as new ones.Dong-Seop Kim, Senior Executive Vice President and CTO of Shinsung E&G, said, "We are happy to achieve the high efficiency of the first mass production of PERC solar cells, but I think this is only the beginning. Shinsung E&G has become a leading provider with the world class efficiency achieved by continuous research and development. Furthermore, we plan to increase the efficiency of mass production by developing its own technologies and securing its original technology and will apply for a patent for the Shinsung E&G’s next generation PERC technology.”
Virtual Reality (VR), Augmented Reality (AR) and Mixed Reality (MR) are the recent emergence of consumer-ready technologies. These new technologies display immersive multimedia or computer-simulated contents, replicate an environment that simulates a physical presence in places in the real world or an imagined world, allowing the user to interact in that world. From strapping on the headset, grabbing the hand controllers, users could experience the magic power of going to a whole new world.These fancy and cool stuffs named VR as the umbrella term for all these immersive experiences. VR is going to change the way to see the multimedia videos, play games and training contents. With more applications and use cases to be created, the new business models and services will continuously change our everyday life.In the recent Taipei Game Show held in March 2017, major global brands, Internet giants and some local system makers aggressively tried to explore VR's potential. Most of the media report mentioning VR gaming experience and entertainment subjects, which present a superb user experience and beyond the audiovisual performance that PC or TV could provide. IDC forecasted the VR or AR headset devices will reach 99.4 million units in 2021 and nearly the 10-fold of the total shipment in 2016. They are expected to grow at a five-year compound annual growth rate (CAGR) of 58% from 2016 to 2021.While game developers are leading the way in promoting VR, many learning designers see virtual reality as a revolutionary tool for accelerating skill acquisition. For instance, VR can be used like a simulator for any technical task that's too dangerous, expensive, or inconvenient to practice in real life.Daryl Sartain, Director and VR Worldwide Head of AMD, talks about VR presence and market development in this interview. He is also the Founder and Chair of the ITA VR Advisory Council. While VR's revolution has seemed stalled for years, we saw some important launches of several major branded VR headsets and titles in 2016. Sartain has no doubts at all to see the VR becoming a real not only for the technical reasons but also from the application point of view. Today, with various use case scenarios and applications, plus multiple innovations and business models in different domains, VR is stepping into a booming market sector, he added.Professional VR solutions jumping with high demandsSartain indicates the difference of last one year and a half of VR industry is the commitment from the enterprises and ecosystems around the world and the belief of executives. This makes VR as a worldwide interests and gains momentum to take further steps beyond the categories of video gaming and entertainment titles. The passionate video gaming players contribute the visibility of VR. However, it is expanding toward many new territories including enterprises, business organizations, medical institutes and training associations.These new booming demands get attentions from domain experts, industrial designers, equipment manufacturers, contents creating and platform service providers. They are aiming to provide future development with creativity to fit many different forms. The question for VR right now is how it will evolve or how fast, in what direction it will go.Talked about the technical challenges of VR, many people uses the early design of headset caused the nauseated or unstable feeling when moving around. The good news is these questions have been well considered with recent VR headset design. And new development VR technologies, we are going to see many different innovation of hardware and software implementation focus on eye tracking, peripherals or hand controllers, tracking multiple people or interacting socially. These technologies help boosting transient and evolution to create more real use cases for ecosystems, hardware, software developers, and system makers reaching new audiences and rapidly grow its market.In the old days, most efforts and resources were invested to differentiate with the competitors or found partners to do different products. But In VR sectors, said Sartain, people are coming continuously with different ideas and concepts. Because so many requests and developments in ecosystems or partners, the biggest challenge for AMD VR teams is finding the best solution among these many products. From industrial design, silicon solutions and software hardware development, those seem to reach some stable ownership recently in the market. But until now, there is no single company taking a real lead in VR today. The entire VR industry is so far from the steady state and continuing to evolve. Everyone in the market is trying to participate or being relevant to VR.AMD investing resources in non-gaming VR industryThe new categories such as design, commercial training, and medical applications are really boosting by the VR. The professional applications including industrial, architectural, aerospace and automotive design have been long time with complete digital tool sets or CAD/CAM software solutions on hands doing the high complex design works.People from Wall Street, as another good example, have used 4 or 5 screens around to help them to track different financial data. If you calculate the power consumption and the expanse to spend for purchasing the panels, VR will have a very good chance to enter these various segments when people to participate the daily activities. And the same idea will apply to the education, with new applications designed to help teachers visualize different lessons or multimedia contents to high school or college students. VR is going to be becoming an everyday tool in various industries.VR is not only the gaming only. Medical, education or other high complex design professions are starting to look at VR solutions for fitting the future needs. It will go across every industry and ecosystem. With VR technologies continuing evolved, it is going to impact the ecosystems when different customize design or semi-customized design to be implemented for those varied demands. The gaming is obviously gonna happen in the market and AMD continues to support them. But it is important for AMD to deliver the messages in non-gaming industry.The questions for VR will be how soon it will come and what direction it will go. It is very difficult to say at this moment. With the full product lines of silicon solutions, AMD will engage and support the ecosystems for designing a lot more solutions in different price points, performance and use cases. AMD's silicon solutions will continue to provide more performance.AMD is fully committed to support AsiaAsia market such as Taiwan, China, Japan and Korea areas, is the single largest consumers of consuming emerging technologies in the world, Sartain noted. AMD is fully committed to provide best support for them. And there are more and more government sponsored industrial associations or consortiums with strong desire to play an important role in the VR industry. AMD is also involving, participating and Asia to strengthen the partnership in different Asia countries. With the efforts of ecosystems and partners, AMD tries to unlock the limits and boundaries of VR to satisfy different demands in the market.Daryl Sartain, AMD’s Director of Virtual Reality, sees VR is trending positively.
