Taipei, Friday, October 21, 2016 05:46 (GMT+8)
Digitimes Research: iPhone ASP falls in 2Q14
Kristina Shih, DIGITIMES Research, Taipei [Tuesday 12 August 2014]

Smartphone vendors' strategies and timing of product launches in different markets were affecting their sales in second-quarter 2014.

Apple saw its smartphone ASP drop to a historic low in the second quarter, as its major offering remained the iPhone 5s. At the same time, it lowered prices for older iPhone versions in emerging markets and introduced the 8GB iPhone 5c in various markets.

LG Electronics saw considerable shipments for LTE smartphones in the South Korea and overseas markets.

Xiaomi Technology topped China-based vendors in smartphone shipments in the first and second quarters but has mainly focused on the China market.

Sony saw decreased sales of entry-level and mid-range smartphones in emerging markets due to competition from China-based and local vendors, according to a new report from Digitimes Research.

Content from this article was part of a complete Digitimes Research Chinese-language report that has not yet been translated into English. If you are interested in an English version of the report or wish to receive more information about the report, click here to contact us and we will get back to you as soon as possible. Digitimes Research also provides quarterly tracking services for market sectors such as Global Tablet, China Smartphone, China Smartphone AP, Taiwan ICT and Taiwan FPD. Click here for more information about Digitimes Research Tracking services.

Realtime news
  • Digitimes Research: Global large-size panel shipments to grow at CAGR of 0.3% in 2016-2021

    Displays | 7h 6min ago

  • Neo Solar Power to float overseas convertible bonds

    Green energy | 7h 10min ago

  • Apple to set up Micro LED trial production line in Taiwan

    Before Going to Press | 7h 41min ago

  • Taiwan September export order value increases, says MOEA

    Before Going to Press | 7h 45min ago

  • Taiwan 2016 economic growth rate forecast at 1.03%, says CIER

    Before Going to Press | 7h 45min ago

  • PChome Online joint venture to provide e-payment services in Thailand

    Before Going to Press | 7h 46min ago

  • India market: 35 million smartphones shipped in 3Q16, says Counterpoint

    Before Going to Press | 7h 47min ago

  • Australia to end anti-dumping probe of PV products imported from China

    Before Going to Press | 7h 48min ago

  • StarChip security IC fabricated on HHGrace eNVM process

    Before Going to Press | 7h 49min ago

  • Huawei Technologies, Oppo, Vivo expected to be top-5 smartphone vendors in 2017

    Before Going to Press | 7h 52min ago

  • Baidu adopts Xilinx to accelerate machine learning applications in the data center

    Before Going to Press | 7h 53min ago

  • CPT China subsidiary procures equipment

    Before Going to Press | 7h 55min ago

  • Verizon launches MediaTek-powered smartphone

    Before Going to Press | 7h 56min ago

  • ASML on track to post record 2016 sales

    Before Going to Press | 7h 58min ago

  • Globalfoundries China fab put on hold

    Before Going to Press | 7h 58min ago

View more

Taiwan server shipment forecast and industry analysis, 2016

RESEARCH EXTRAS | Apr 1, 15:47

Strong demand from the cloud computing market helped Taiwan's server shipments grow 12.5% on year to break 10 million units in 2015, accounting for 90.7% of worldwide shipments and the percentage is expected to grow to 91.1% in 2016. This Digitimes Research Special...

China smartphone touch-panel industry 2016 forecast


In 2016, China's smartphone panel capacity is expected to increase steadily, with BOE and Tianma expanding 6G capacity and GVO and Truly Optoelectronics increasing their share of handset panel production. This Digitimes Research Special Report analyzes the key...

Taiwan handsets – 2Q 2016


Taiwan's handset shipments slipped 13.5% sequentially and 45.4% on year in the second quarter of 2016.

China smartphone AP shipments - 2Q 2016


Shipment of mobile application processors for smartphones and tablets in the China market are expected to grow 18.6% in the second half of 2016.

Global tablet market – 2Q 2016

GLOBAL TABLET | Aug 29, 18:33

Worldwide tablet shipments dropped 9.4% sequentially and 13.2% on year to total only around 40 million units in the second quarter of 2016.

Trends and forecasts for the China FPD industry, 2014-2017
The transition to 4k TV - UHD TV market forecast, 2014-2017
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.