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Digitimes Research: Dual-OS 2-in-1s and Chromebooks a new hope for notebook vendors
Joanne Chien, DIGITIMES Research, Taipei [Thursday 9 January 2014]

Facing the fact that the notebook industry is no longer enjoying strong growth, brand vendors have been trying to transform, or are searching for new business opportunities. Observing brand vendors' latest innovations at CES 2014, Digitimes Research believes 2-in-1 devices and Chromebooks will become star products that the vendors will focus on pushing in 2014.

Digitimes Research expects 2-in-1 devices to be mainly promoted in the entry-level dual-OS product market with Intel providing resources such as reference platforms, marketing subsidies and discounts on CPU prices. Asustek Computer's Transformer Book TD300, showcased during CES 2014, is packed with performance and an attractive price, but is weak in terms of mobility, indicating that the device will mainly target the consumer group that is sensitive to cost.

More brad vendors will release dual-OS 2-in-1 devices in the first half of 2014.

With the release of Acer's new Chromebook, plus upcoming models from Toshiba, Dell and Asustek, shipments are estimated to enjoy an over 100% on-year growth to challenge a volume of four million units in 2014, expanding their presence from the education to the enterprise sector.

2015 China IC design market forecast

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Global economic growth is forecast to reach 3.8% in 2015, up from 3.3% in 2014. From the perspective of the electronics industry though, PC shipments will continue to decline, smartphone shipment growth will drop, and tablet shipments may decline. Despite the...

2015 global AP market forecast and vendor analysis

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Digitimes Research estimates that total 2014 AP shipments will reach 1.52 billion units worldwide, up 19.6% from 2013, and in 2015 the global market will see shipments of 1.65 billion units, growing 8.5% on year. The slowdown is mainly due to a shrinking tablet...

Taiwan digital cameras – 4Q 2014

TAIWAN ICT | Jan 28, 10:51

Taiwan makers saw an on-year rise in DSC shipments during the fourth quarter of 2014, as driver IC shortages that had hampered their shipments in the previous quarter eased. But shipments for the entire 2014 continued to fall, and the trend of decline does not...

Taiwan notebooks – 4Q 2014

TAIWAN ICT | Jan 21, 15:53

The notebook market saw significant demand for entry-level devices whose pricing levels were comparable to those of tablets in the fourth quarter of 2014, which maintained Taiwan ODMs' overall shipments at a level comparable to that of the previous quarter. But...

China touch panel industry – 3Q 2014

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The third quarter is a traditional boom season for touch panels and therefore China-based touch panel makers saw shipments increase for all major applications.

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