Taipei, Thursday, January 19, 2017 04:23 (GMT+8)
showers
Taipei
18°C
Digitimes Research: Japan PC market sees increased sales value, but volumes down
Hana Hu, DIGITIMES Research, Taipei [Wednesday 25 December 2013]

Japan's PC market saw its sales value in October 2013 rise 4.4% on year despite an on-year drop in sales volume. Notebook sales have also seen increased value, but declining volumes since March 2012 due to the increased number of high-end notebook models on the market such as those equipped with touch panels, which have boosted Japan's overall PC pricing and helped ASP return to the level in 2010 at JPY70,000 (US$670).

Because Japan's PC market is already in a state of saturation, local consumers now wait longer to replace their products, while older-generation models are enjoying better demand in the country than new models due to limited specification differences. In October, ultrabooks only accounted for 6.9% of Japan's total notebook sales, down significantly from 11.7% half a year ago due to Intel shifting its focus to tablet products, Digitimes Research's figures showed.

As Microsoft is set to end support for Windows XP in April 2014, Japan-based brand vendors are aggressively pushing new PC models, hoping to catch the replacement trend. Some key specifications that the vendors are promoting are Windows 8.1, Intel Haswell processors, high-resolution displays, and touchscreen/convertible designs.

Tablet and desktops are expected to become the main sales drivers for Japan-based vendors at the end of 2013, while Japan's enterprise market is also expected to benefit from the replacement trend brought about by Windows XP. However, PC demand in Japan is likely to turn weak again in 2014.

Realtime news
  • Nanya sets price for ECB issue

    Bits + chips | 6h 38min ago

  • Worldwide semiconductor revenues grow 1.5% in 2016, says Gartner

    Bits + chips | 6h 40min ago

  • GaAs foundry Wavetek positive about compound semiconductor market

    Bits + chips | 6h 43min ago

  • Apple reportedly planning 3 new tablets for 2017

    Before Going to Press | 6h 20min ago

  • OLED smartphone demand rising

    Before Going to Press | 6h 21min ago

  • TPV eyes 88 million display device shipments in 2017

    Before Going to Press | 6h 49min ago

  • China lowers subsidies for new energy-powered cars in 2017

    Before Going to Press | 7h 3min ago

  • Innodisk to see revenues drift downward in 1Q17

    Before Going to Press | 7h 4min ago

  • Equipment maker GPM sees clear order visibility through 1Q18

    Before Going to Press | 7h 4min ago

  • MediaTek to post 15-20% revenue decrease in 1Q17

    Before Going to Press | 7h 5min ago

  • Lite-On storage device shipments to be affected by tight SSD supplies in 1Q17

    Before Going to Press | 7h 5min ago

  • Sony Mobile to ship up to 17 million smartphones in fiscal 2016

    Before Going to Press | 7h 32min ago

  • HTC to release new VR games, accessories to promote HTC Vive

    Before Going to Press | 7h 33min ago

  • Qualcomm, MediaTek to vie for handset solution orders from Foxconn

    Before Going to Press | 7h 37min ago

Pause
 | 
View more

Global AP demand forecast, 2017-2020

RESEARCH EXTRAS | Jan 16, 12:01

Digitimes Research expects global application processor (AP) shipments to increase more than 8% in 2017 and surpass the 1.9 billion mark, with smartphones remaining the main application. After slumping in 2015, Qualcomm returned to form in 2016 and will continue...

Taiwan server shipment forecast and industry analysis, 2017

TAIWAN MOBILE DEVICE | Nov 28, 10:20

According to surveys and analyses conducted by Digitimes Research, revenues generated from sales of server motherboards, servers, storage systems and related network system equipment by Taiwan-based vendors will continue on an upward trend to reach NT$558.5 billion...

China smartphone market and industry – 3Q 2016

CHINA SMARTPHONE | Dec 13, 18:51

Smartphone shipments in the China market reached 112.3 million units in the third quarter, up 5.8% on year and 5.2% on quarter. China-based telecom carriers continued to offer subsidies to encourage existing 2G or 3G service users to switch to a 4G service and...

Global tablet market - 3Q 2016

GLOBAL TABLET | Dec 7, 11:20

Global tablet shipments in fourth-quarter 2016 are expected to see an annual decrease of 20%.

China smartphone AP shipment 4Q forecast

CHINA SMARTPHONE AP | Dec 2, 14:32

Digitimes Research estimates shipments of AP for smartphones and tablet PC in China in the fourth quarter of 2016 will show a growth of 11.6% on quarter.

Taiwan server shipment forecast and industry analysis, 2016
EYF Enterprises
The transition to 4k TV - UHD TV market forecast, 2014-2017
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.