Taipei, Tuesday, August 30, 2016 19:42 (GMT+8)
mostly cloudy
Taipei
31°C
Digitimes Research: Japan PC market sees increased sales value, but volumes down
Hana Hu, DIGITIMES Research, Taipei [Wednesday 25 December 2013]

Japan's PC market saw its sales value in October 2013 rise 4.4% on year despite an on-year drop in sales volume. Notebook sales have also seen increased value, but declining volumes since March 2012 due to the increased number of high-end notebook models on the market such as those equipped with touch panels, which have boosted Japan's overall PC pricing and helped ASP return to the level in 2010 at JPY70,000 (US$670).

Because Japan's PC market is already in a state of saturation, local consumers now wait longer to replace their products, while older-generation models are enjoying better demand in the country than new models due to limited specification differences. In October, ultrabooks only accounted for 6.9% of Japan's total notebook sales, down significantly from 11.7% half a year ago due to Intel shifting its focus to tablet products, Digitimes Research's figures showed.

As Microsoft is set to end support for Windows XP in April 2014, Japan-based brand vendors are aggressively pushing new PC models, hoping to catch the replacement trend. Some key specifications that the vendors are promoting are Windows 8.1, Intel Haswell processors, high-resolution displays, and touchscreen/convertible designs.

Tablet and desktops are expected to become the main sales drivers for Japan-based vendors at the end of 2013, while Japan's enterprise market is also expected to benefit from the replacement trend brought about by Windows XP. However, PC demand in Japan is likely to turn weak again in 2014.

Realtime news
  • Enterprise private, public cloud use on the rise, says VMware CEO

    Before Going to Press | 2min ago

  • VMware unveils Cross-Cloud Architecture, Cloud Foundation at VMworld 2016

    Before Going to Press | 4min ago

  • Taipei to host International Industrial Automation show

    Before Going to Press | 6min ago

  • LG Electronics to launch 38-inch 21:9 Ultra Wide LCD monitor

    Before Going to Press | 11min ago

  • NVM IP provider eMemory unveils EcoBit technology for RFID and NFC applications

    Before Going to Press | 12min ago

Pause
 | 
View more

Taiwan server shipment forecast and industry analysis, 2016

RESEARCH EXTRAS | Apr 1, 15:47

Strong demand from the cloud computing market helped Taiwan's server shipments grow 12.5% on year to break 10 million units in 2015, accounting for 90.7% of worldwide shipments and the percentage is expected to grow to 91.1% in 2016. This Digitimes Research Special...

China smartphone touch-panel industry 2016 forecast

CHINA SMARTPHONE | Feb 6, 17:23

In 2016, China's smartphone panel capacity is expected to increase steadily, with BOE and Tianma expanding 6G capacity and GVO and Truly Optoelectronics increasing their share of handset panel production. This Digitimes Research Special Report analyzes the key...

Global tablet market – 2Q 2016

GLOBAL TABLET | Aug 29, 18:33

Worldwide tablet shipments dropped 9.4% sequentially and 13.2% on year to total only around 40 million units in the second quarter of 2016.

China smartphone market and industry – 2Q 2016

CHINA SMARTPHONE | Aug 26, 15:20

Smartphone shipments in the China market totaled 149 million units in the second quarter of 2016, representing an increase of 2.7% on quarter and 14.3% on year.

Taiwan notebooks - 2Q 2016

TAIWAN MOBILE DEVICE | Aug 17, 14:37

Notebook brand vendors started replenishing their stocks in the second quarter after digesting their inventory in the previous quarter. The replenishment demand boosted their Taiwan-based ODM partners' shipments.

IFSEC
Trends and forecasts for the China FPD industry, 2014-2017
The transition to 4k TV - UHD TV market forecast, 2014-2017
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.