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Digi-Key and Macronix announce global distribution partnership

Press release [Tuesday 18 October 2011]

Electronic components distributor Digi-Key Corporation, recognized by design engineers as having the industry's broadest selection of electronic components available for immediate shipment, and the US subsidiary of Macronix International Co., Ltd. have signed a global distribution agreement.

"We are pleased to announce this distribution agreement with Macronix," said Mark Zack, Digi-Key's vice president of semiconductors. "With the company's strong product offering in NOR Flash Memory devices and its commitment to R&D, customers worldwide will benefit from the wide range of memory densities Digi-Key now provides."

"As the leading supplier of Serial Flash Memory, Macronix is committed to continuously expand its global presence and service," said Winston Chen, associate vice president of Microelectronics & Memory Solution Group at Macronix. "This distribution agreement with Digi-Key will provide customers and design engineers with instant access to Macronix's broad product portfolio. We look forward to serving our diversified global customer base with Digi-Key's online presence and user-friendly order fulfillment. We are very pleased to be Digi-Key's global supplier."

Macronix offers a broad range of NOR Flash memories with parallel and serial interface. As the market leader in Serial Flash, Macronix offers one of the widest NOR Flash product portfolios in the industry. Macronix provides 5 V, 3 V and low voltage products in a variety of package options to meet customer requirements. All products are built at Macronix's in-house fabs and meet the highest quality and reliability standards, including TS-16949 for automotive applications.

Macronix's product portfolio is available for purchase now on Digi-Key's global websites.

As the leading integrated Internet-based distributor, information about and inventory of millions of products is accessible to customers around the globe, with all products shipped from Digi-Key's single, North American location. The company's integrated business model provides product and support information online to help put engineers and procurement professionals in control as they solve tough product development challenges.

About Digi-Key Corporation

As one of the world's leading totally integrated, Internet-based distributors of electronic components, Digi-Key Corporation has earned its reputation as an industry leader through its total commitment to service and performance. Digi-Key is a full-service provider of both prototype/design and production quantities of electronic components, offering more than two million products from over 470 quality name-brand manufacturers at www.digikey.com. A testament to Digi-Key's unparalleled commitment to service, North American design engineers have ranked Digi-Key as the #1 Most Preferred Distributor (UBM/EE|Times Distributor Customer Preference Study/June 2011). With global sales for 2010 surpassing $1.5 billion, Digi-Key's single location in North America is one of its greatest assets. Additional information and access to Digi-Key's broad product offering is available at www.digikey.com.

About Macronix International Co., Ltd.

Founded in 1989 in the Science Park, Hsinchu, Taiwan, Macronix is a leading integrated device manufacturer in the Non-Volatile Memory (NVM) market and provides a full range of NOR Flash and ROM solutions. With its world-class R&D and manufacturing capability, Macronix continues to deliver high-quality, innovative and performance driven products to its customers in the consumer, communication, computing, automotive, networking and other segments.
For more information, please visit the Macronix website: www.macronix.com.

Editorial Contact for Digi-Key Corporation
Digi-Key Public Relations
publicrelations@digikey.com

Editorial Contact for Macronix International Co., Ltd.
Salman Rashid
Sr. Director, Marketing
408-941-6264
salmanrashid@macronix.com


The DIGITIMES editorial staff was not involved in the creation or production of any sponsored content or press release provided in the commercial news wire service. Companies looking to contribute commercial news or press releases are welcome to contact us.

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