Taipei, Thursday, July 28, 2016 07:44 (GMT+8)
thunderstorms
Taipei
32°C
Digitimes Research: Global notebook shipments to grow less than 3% in 3Q13
Joanne Chien, DIGITIMES Research, Taipei [Monday 14 October 2013]

Taiwan's notebook shipments grew only 2.5% sequentially, and dropped 8.6% on year in the third quarter despite the fact that notebook ODMs have seen better-than-expected orders in September thanks to the launch of new products and demand from China's National Day holidays.

Taiwan's proportion of global notebook shipments rose from 84.9% in the second quarter to 86.2% in the third because Samsung Electronics, which has most of its notebooks produced in house, significantly cut its entry-level model shipments and Lenovo failed to raise its in-house production rate as fast as expected.

Hewlett-Packard (HP) had the strongest sequential shipment growth among first-tier vendors at 30% in the third quarter. HP also returned as the largest notebook vendor in the quarter with a market share of 20%, surpassing Lenovo's 18.9% thanks to orders from India's education market. Apple saw 20% sequential growth in the third quarter due to the release of its new MacBook Air and Pro.

Samsung had a sequential shipment drop of over 30%, Asustek Computer around 20% and Acer 15% in the third quarter. Samsung's decline was because the company has turned its business strategy back to profit-oriented, and terminated most entry-level models planned for the second half. Acer and Asustek's drops were because the two have turned their focuses back to entry-level non-touchscreen models seeking to stabilize their performances, Digitimes Research figures showed.

Among notebook ODMs, Inventec had an over 20% sequential shipment growth in the third quarter thanks to HP's strong orders. Impacted by Toshiba and Asustek's decreased orders, Pegatron Technology saw its shipments decline more than 10% sequentially in the third quarter.

This article is an excerpt from a Digitimes Research Quarterly Data Report (Taiwan notebooks – 3Q 2013). Visit our latest Data reports.

Realtime news
  • Analog Devices, Linear to merge

    Bits + chips | 10h 9min ago

  • UMC looks to 2-3% shipment growth in 3Q16

    Bits + chips | 10h 10min ago

  • BlackBerry launches new Android smartphone

    Mobile + telecom - Newswatch | 10h 11min ago

  • SPIL reports NT$0.90 EPS for 2Q16

    Bits + chips | 10h 12min ago

  • Pegatron automates factory in Shanghai, says chairman

    IT + CE | 10h 13min ago

  • Nanya 2Q16 profits fall

    Bits + chips | 10h 16min ago

  • Connector maker Sinbon reports earnings for 2Q16

    IT + CE - Newswatch | 10h 18min ago

  • Digitimes Research: Taiwan ships nearly 8.5 million LCD TVs in 2Q16

    Displays | 10h 18min ago

  • Digitimes Research: Over 4,000 models of LTE-enabled devices launched as of February 2016

    Mobile + telecom | 10h 20min ago

  • Innolux turns to focus on shipping whole-set products to increase profits

    Before Going to Press | 9h 44min ago

  • Sharp reportedly sees improving profitability

    Before Going to Press | 9h 45min ago

  • Xiaomi announces new Mi Book Air notebooks

    Before Going to Press | 10h 33min ago

  • Connector maker Sinbon reports earnings for 2Q16

    Before Going to Press | 10h 34min ago

  • Taiwan sets aside budget of NT$107.85 billion for development of science and technology in 2017

    Before Going to Press | 10h 34min ago

  • China reaches total PV installation capacity of 22GWp in 1H16, says NEA

    Before Going to Press | 10h 35min ago

  • MLS large production capacity to complement Osram brand reputation, says MLS president

    Before Going to Press | 10h 35min ago

  • LeEco to acquire Vizio

    Before Going to Press | 10h 36min ago

  • BlackBerry launches new Android smartphone

    Before Going to Press | 10h 37min ago

  • Vizio acquisition expected to push LeTV-Foxconn partnership

    Before Going to Press | 10h 38min ago

Pause
 | 
View more

Taiwan server shipment forecast and industry analysis, 2016

RESEARCH EXTRAS | Apr 1, 15:47

Strong demand from the cloud computing market helped Taiwan's server shipments grow 12.5% on year to break 10 million units in 2015, accounting for 90.7% of worldwide shipments and the percentage is expected to grow to 91.1% in 2016. This Digitimes Research Special...

China smartphone touch-panel industry 2016 forecast

CHINA SMARTPHONE | Feb 6, 17:23

In 2016, China's smartphone panel capacity is expected to increase steadily, with BOE and Tianma expanding 6G capacity and GVO and Truly Optoelectronics increasing their share of handset panel production. This Digitimes Research Special Report analyzes the key...

Global tablet market – 1Q 2016

GLOBAL TABLET | Jun 1, 14:09

There were an estimated 44.89 million tablets shipped globally during the first quarter of 2016, falling 31.3% on quarter and 12.1% on year.

China smartphone AP shipments – 1Q 2016

CHINA SMARTPHONE AP | May 27, 16:04

First-quarter 2016 smartphone AP shipments in China were slow with a sequential decrease of 16.9%.

Taiwan handsets – 1Q 2016

TAIWAN MOBILE DEVICE | May 26, 16:04

Taiwan's handset brand vendors and ODMs both saw sharp declines in their shipments in the first quarter of 2016. The brand vendors' shipments will improve in the second quarter due to launches of new models, but the ODM shipments will drop further.

Taiwan server shipment forecast and industry analysis, 2016
Wireless broadband developments in Southeast Asia markets
Analysis of China revised domestic semiconductor industry goals
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.