According to DIGITIMES Research's statistics and analysis, the first quarter of 2024 was the off-season for overseas markets. In addition, demand in the Chinese market weakened after the Singles' Day shopping festival in the previous quarter.
Chinese smartphone vendors' shipments fell by 12.1% quarterly. However, compared to the low base in the same period of 2023, the first-quarter 2024 shipments jumped 19.5%.
In the second quarter of 2024, the 618 shopping festival will arrive in the Chinese market in June, and overseas markets are gradually emerging from the off-season. It is expected that Chinese smartphone vendors' shipments will increase by 4.5% quarter-on-quarter.