Taipei, Tuesday, June 28, 2016 01:04 (GMT+8)
thunderstorms
Taipei
30°C
Digitimes Research: Google to get the brunt of dual OS tablets while Microsoft to benefit the most
Jim Hsiao, DIGITIMES Research, Taipei [Friday 7 March 2014]

Intel and Asustek Computer released dual OS tablets at CES 2014 that combine Windows and Android operating systems into one unit in an attempt to tackle a new segment in the tablet market. However, due to pressure from Google, Asustek has postponed plans to release its TD300 tablet that was presented at CES 2014. Digitimes Research believes dual system devices benefit Intel, PC vendors and Microsoft while Google will get the brunt of such developments due to a possible increase in the Windows penetration rate.

Currently, only Intel's X86 chip can support dual operating systems, giving consumers an option to run either Android or Windows, but on a separate basis. From Intel's standpoint, tablets that have both Windows and Android dual OS is positive for its business model, and vendors can also increase brand value through dual-system products.

For Asustek, it runs the risk of offending Google and Microsoft by releasing dual-system products but on the other hand it benefits Intel. Intel is one of Asustek's main partners for 2014 and is expected to give full support on Asustek's new product line during the year, in addition to price advantages and even marketing funding. Asustek tested the waters at CES 2014 and may later reconsider mass producing such devices.

Although Microsoft's co-existence with Android may jeopardize the survival of Metro App, in the long run Microsoft is looking to expand the penetration rate of Windows in mobile devices, as it currently only has a 3% market penetration rate, so pairing up with Google should prove to be beneficial.

In the short run, dual operating system devices will not become the mainstream and Google is trying hard to avoid its OS being combined with Windows. Windows also could pose challenges for Android-based large-size tablet products.

Digitimes Research also added that other PC vendors now also have intentions to stop plans for producing products featuring dual operating system features.

Topics: Page 2

Companies: Green Energy Technology

Realtime news
  • AMD, Nvidia next-generation graphics card competition to begin earlier

    IT + CE | 2h 48min ago

  • Wistron buys back 15.46 million treasury stocks

    IT + CE - Stockwatch | 3h 23min ago

  • JDI to sell factory in southern China to Jiangxi Holitech Technology

    Displays | 3h 23min ago

  • Efun Technology to begin shipments of quantum dot enhancement film

    Displays | 3h 41min ago

  • Waffer sees business opportunity in car components

    Before Going to Press | 3h 31min ago

  • MediaTek launches Helio X20 development board

    Before Going to Press | 4h 1min ago

  • 248,000 robots sold globally in 2015, says IFR

    Before Going to Press | 4h 1min ago

  • Samsung Display's dominance in AMOLED to remain at least until 2H17, says Taiwan LCD driver IC suppliers

    Before Going to Press | 4h 2min ago

  • Senao International to deal out 2015 dividend of NT$3.00

    Before Going to Press | 4h 3min ago

  • Global Unichip June revenues to rise, says report

    Before Going to Press | 4h 4min ago

  • Chunghwa Telecom chairman, president remain

    Before Going to Press | 4h 4min ago

  • Celxpert Energy to deal out 2015 dividend of NT$1.00

    Before Going to Press | 4h 5min ago

  • CyberTAN Technology to deal out 2015 dividend of NT$1.00

    Before Going to Press | 4h 5min ago

  • Winbond buys equipment for NT$2.06 billion

    Before Going to Press | 4h 7min ago

  • UMC to enjoy full utilization of 28nm capacity through 4Q16, says report

    Before Going to Press | 4h 22min ago

Pause
 | 
View more

Taiwan server shipment forecast and industry analysis, 2016

RESEARCH EXTRAS | Apr 1, 15:47

Strong demand from the cloud computing market helped Taiwan's server shipments grow 12.5% on year to break 10 million units in 2015, accounting for 90.7% of worldwide shipments and the percentage is expected to grow to 91.1% in 2016. This Digitimes Research Special...

China smartphone touch-panel industry 2016 forecast

CHINA SMARTPHONE | Feb 6, 17:23

In 2016, China's smartphone panel capacity is expected to increase steadily, with BOE and Tianma expanding 6G capacity and GVO and Truly Optoelectronics increasing their share of handset panel production. This Digitimes Research Special Report analyzes the key...

Global tablet market – 1Q 2016

GLOBAL TABLET | Jun 1, 14:09

There were an estimated 44.89 million tablets shipped globally during the first quarter of 2016, falling 31.3% on quarter and 12.1% on year.

China smartphone AP shipments – 1Q 2016

CHINA SMARTPHONE AP | May 27, 16:04

First-quarter 2016 smartphone AP shipments in China were slow with a sequential decrease of 16.9%.

Taiwan handsets – 1Q 2016

TAIWAN MOBILE DEVICE | May 26, 16:04

Taiwan's handset brand vendors and ODMs both saw sharp declines in their shipments in the first quarter of 2016. The brand vendors' shipments will improve in the second quarter due to launches of new models, but the ODM shipments will drop further.

China smartphone touch-panel industry 2016 forecast
Wireless broadband developments in Southeast Asia markets
Analysis of China revised domestic semiconductor industry goals
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.