Taipei, Thursday, March 5, 2015 12:19 (GMT+8)
mostly cloudy
Taipei
18°C
Asustek launches Lamborghini notebooks
David Tzeng, Las Vegas; Rodney Chan, DIGITIMES [Friday 6 January 2006]

Asustek Computer has launched its first Lamborghini-series notebooks in a major push of its branded business campaign to compete with Acer’s Ferrari-series notebooks.

The Intel-based Lamborghini notebooks currently being showcased at CES are available in both yellow and black.

Asustek said in a press release that the comprehensive partnership with the carmaker merges advanced information technology and automobile heritage to create a notebook series that inherits all the striking traits of a true Lamborghini.

"The ASUS and Lamborghini alliance brings together two brands that represents the highest quality and performance," said Tony Chen, director of ASUS Notebook Business.

"The new ASUS Lamborghini Notebook Series, a fusion of the best from both companies, will surely provide a different mobile computing experience. With unique mobile technology from ASUS and Lamborghini's cutting-edge industrial designs, the all-new notebooks provide a breath of fresh air to the boring looks of existing portable PCs," he added.

Sources said Intel has been driving force behind the partnership after the success of Acer’s AMD-based Ferrari series.

Asustek’s Lamborghini-series notebooks
Source: Asustek

Categories: IT + CE Portable

Topics: Hot Systems

Realtime news
  • Taiwan market: 3G avergae download speed reaches 6.27Mbps, says NCC

    Mobile + telecom | 15min ago

  • Japan market: ZTE to launch Blade S6 for mid-range segment

    Mobile + telecom - Newswatch | 21min ago

  • 30% of 50-inch LCD TVs shipped in 2015 to be Ultra HD

    Displays | Mar 4, 22:23

  • Taiwan solar cell makers looking for idle equipment in China

    Green energy | Mar 4, 22:20

  • ASMedia appoints lawyers to defend patent lawsuit against VIA

    IT + CE - Stockwatch | Mar 4, 22:16

  • Worldwide server market grew 4.8% in shipments, while revenues increased 2.2% in 4Q14, says Gartner

    IT + CE | Mar 4, 22:14

  • Samsung loses top position in global 4Q14 smartphone market, says Gartner

    Mobile + telecom | Mar 4, 22:11

  • Smartphone platform providers eyeing emerging Africa market

    Mobile + telecom | Mar 4, 22:06

  • Digitimes Research: 24- and 27-inch monitor retail pricing increases in February

    Displays | Mar 4, 22:02

  • MWC 2015: MediaTek intros 64-bit SoCs for smartphones and tablets

    Bits + chips | Mar 4, 22:00

  • Casetek sees weaker profits in 4Q14

    Before Going to Press | Mar 4, 21:51

  • Casetek rumored to land chassis orders for iPhone for 3Q15

    Before Going to Press | Mar 4, 21:49

  • Mitac expected to see growing cloud computing sales in 2015

    Before Going to Press | Mar 4, 21:48

  • Nvidia invites Tesla CEO to chat on smart automobile industry at GTC 2015

    Before Going to Press | Mar 4, 21:47

  • Chipset vendors, equipment suppliers gearing up efforts to develop LTE-U devices

    Before Going to Press | Mar 4, 21:46

  • TSMC wins processor orders for second-generation Apple Watch, say rumors

    Before Going to Press | Mar 4, 21:43

  • Taiwan January manufacturing production index down on month, up on year, says MOEA

    Before Going to Press | Mar 4, 21:41

Pause
 | 
View more
2015 global AP market forecast and vendor analysis
DIGITIMES Marketing Services
DIGITIMES Translation Services
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • Greater China touch panel shipment forecast through 2015

    This Special Report provides forecasts through 2015 for Greater China touch panel shipments with breakdowns based on technology (glass, film, resistive), application (smartphone, NB and tablet) and by firm.

  • 2014 global tablet demand forecast

    This report analyzes the main players, their strategies and shipments forecasts for 2014, as well as other factors contributing to either growth or decline in various segments within the tablet market, with a particular focus on Apple, Google, Samsung, and Microsoft, along with whitebox vendors.