Taipei, Wednesday, December 7, 2016 06:15 (GMT+8)
mostly cloudy
Taipei
21°C
2013 global tablet forecast
James Wang, DIGITIMES Research, Taipei [Tuesday 11 December 2012]
Registration required (free) to purchase. Please sign in if you wish to continue.
Based on analysis of the major platform companies and the white box market, Digitimes Research forecasts that global tablet shipments (including both branded and white box models) will overtake notebook shipments in 2013, growing by 38.3% on 2012 levels to hit 210 million units. Shipments of branded tablets alone are forecast to reach 140 million units.
Abstract
Global mobile computing device shipments, 2007-2015 (m units; excluding white box tablets)

Based on analysis of the major platform companies and the white box market, Digitimes Research forecasts that global tablet shipments (including both branded and white box models) will overtake notebook shipments in 2013, growing by 38.3% on 2012 levels to hit 210 million units. Shipments of branded tablets alone are forecast to reach 140 million units.

The aggressive pricing of the Nexus 7 and Nexus 10 is likely to give Google strong momentum in 2013. Digitimes Research projects that Google will become the number two tablet vendor, while Apple will retain the top spot, with its share of branded tablet shipments declining slightly to 55.6%. Factoring in white box tablets, Apple's share of all tablet shipments will drop below 40%.

The explosion in white box tablet shipments in 2012 means that Android will overtake iOS to become the largest platform in 2012. Combined shipments of all Android tablets - including branded, white box, Amazon and Barnes & Noble devices - are projected to hit 121 million units in 2013, representing 40.2% growth on 2012 figures.

Digitimes Research also projects that global shipments of branded and white box tablets will top 300 million by 2015, with branded devices accounting for more than 200 million units and white box tablets for around 100 million.

Table of contents
Price: NT$48,000 (approx. US$1,685)
Realtime news
  • Fitness trackers in the lead as wearable market grows 3.1% in 3Q16, says IDC

    IT + CE | 8h 53min ago

  • Camera module maker Newmax reports increased sales for November

    Mobile + telecom - Newswatch | 8h 58min ago

  • Chip demand for iPads slows

    Bits + chips | 9h 1min ago

  • Global October chip sales increase, says SIA

    Bits + chips | 9h 4min ago

  • Rugged computer device maker Getac reports strong sales for November

    IT + CE - Stockwatch | 9h 7min ago

  • Nanya posts revenue growth in November

    Bits + chips | 9h 9min ago

  • HTC sees revenues continue to drop in November

    Mobile + telecom | 9h 12min ago

  • Digitimes Research: Global tablet shipments in 4Q16 to reach 51.29 million

    IT + CE | 9h 15min ago

  • Sinbon Electronics November revenues roughly flat on month

    IT + CE | 9h 21min ago

  • Lite-On Technology sees November revenues increase

    IT + CE | 9h 23min ago

  • General Interface Solution sees decreased November revenues

    Before Going to Press | 8h 55min ago

  • Vietnam aims at 7.0%, 10.7% of total power generation for renewable energy in 2020, 2030

    Before Going to Press | 9h 38min ago

  • Local governments in China temporarily suspend PV installation applications

    Before Going to Press | 9h 39min ago

  • Darfon Electronics sees decreased November revenues

    Before Going to Press | 9h 41min ago

  • Diode maker Eris November revenues rise

    Before Going to Press | 9h 42min ago

  • China LED material, chip makers hike prices

    Before Going to Press | 9h 42min ago

  • Synnex Technology November revenues up on month, down on year

    Before Going to Press | 9h 43min ago

  • Digitimes Research: Global digital gaming market to reach US$99.6 billion in 2016

    Before Going to Press | 9h 45min ago

  • TSMC to build new plant for 5nm and newer processes

    Before Going to Press | 9h 47min ago

  • TSMC orders equipment for NT$13.5 billion

    Before Going to Press | 9h 48min ago

Pause
 | 
View more

Taiwan server shipment forecast and industry analysis, 2017

TAIWAN MOBILE DEVICE | Nov 28, 10:20

According to surveys and analyses conducted by Digitimes Research, revenues generated from sales of server motherboards, servers, storage systems and related network system equipment by Taiwan-based vendors will continue on an upward trend to reach NT$558.5 billion...

Taiwan server shipment forecast and industry analysis, 2016

RESEARCH EXTRAS | Apr 1, 15:47

Strong demand from the cloud computing market helped Taiwan's server shipments grow 12.5% on year to break 10 million units in 2015, accounting for 90.7% of worldwide shipments and the percentage is expected to grow to 91.1% in 2016. This Digitimes Research Special...

China smartphone AP shipment 4Q forecast

CHINA SMARTPHONE AP | Dec 2, 14:32

Digitimes Research estimates shipments of AP for smartphones and tablet PC in China in the fourth quarter of 2016 will show a growth of 11.6% on quarter.

Taiwan handsets - 3Q 2016

TAIWAN MOBILE DEVICE | Nov 30, 14:14

Taiwan handset makers had a disappointing third quarter in 2016 as a result of decreased ODM orders and low-than-expected performances of Taiwan's brand vendors.

Taiwan LCD TVs – 3Q 2016

TAIWAN DISPLAY SYSTEM | Nov 28, 14:17

Taiwan LCD TV makers saw some impacts from panel shortages in the third quarter of 2016, but their shipments still managed to achieve significant growth thanks to demand from the North America market.

China smartphone touch-panel industry 2016 forecast
Wireless broadband developments in Southeast Asia markets
Analysis of China revised domestic semiconductor industry goals
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.