IT + CE
Acquisition part of brand-building plan, says BenQ
Daniel Shen and Jimmy Hsu, Taipei; Steve Shen, DIGITIMES

BenQ’s acquisition of Siemens’ handset business unit last year was part of the company’s long-term plan to develop its own brand and helped the company shorten by at least five to 10 years efforts to establish what the brand image...

The article you are trying to open requires News database subscription. Please sign in if you wish to continue.
Realtime news
© 2020 DIGITIMES Inc. All rights reserved.
Please do not republish, publicly broadcast or publicly transmit content from this website without written permission from DIGITIMES Inc. Please contact us if you have any questions.