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China's Chery faces loyalty test as December German market entry looms

Nuying Huang, Taipei; Sherri Wang, DIGITIMES Asia Monday 10 November 2025 0

Credit: AFP

China's Chery Automobile is preparing its most ambitious overseas push yet, planning a December 2025 debut in Germany. Industry watchers are calling the campaign a "Rhine River Crossing," an attempt to break through Europe's toughest and most symbolically...

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