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Taiwan market: Sony to launch 10.1-megapixel digital cameras

Jimmy Hsu, Taipei; Adam Hwang, DIGITIMES Asia

Sony, on September 3, unveiled two new Cyber-shot series digital cameras, DSC-T700 and DSC-T77, for launch in the Taiwan market on September 11 at recommended retail prices of NT$13,980 (US$440) and NT$10,980 respectively, according to Sony Taiwan.

Both models feature smile shutter and automatic face detection. The DSC-T77 is as slim as 13.9mm, Sony Taiwan pointed out.

Sony is the largest vendor of digital cameras in the Taiwan market with a market share of 25-30% currently, according to industry sources.

Sony DSC-T700 and DSC-T77 specifications

Item

DSC-T700

DSC-T77

Image sensor & resolution

10.1-megapixel Super HAD CCD

Screen

3.5-inch 921,000-pixel TFT-LCD at 16:9

3-inch 230,000-pixel TFT-LCD at 16:9

Zoom

4x optical, 8x including digital

Built-in memory capacity

4GB

15MB

Dimension (W×H×D mm)

95×58.4×16.4

93.6×57.2×13.9

Weight (g, not including battery and external storage device)

135

126

Source: Company, compiled by Digitimes, September 2008

Sony DSC-T700

Sony Cyber-shot DSC-T700 digital camera in five colors
Photo: Company