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Taiwan market: Sampo extends handset portfolio

Press release, July 18; Jessie Shen, DIGITIMES Asia

Taiwan-based home appliance maker Sampo has released a lineup of four GK-series mobile phones, with a price range of NT$5,990-8,800 (US$182-268), for the Taiwan market. The company forecasts its handset division will generate NT$300 million (US$9.1 million) in sales this year, up more than 200% from 2005.

Overall, Sampo anticipates its revenues will reach NT$2 billion in 2006, up 33.3% on year.

Major specifications of Sampo's new GK-series mobile phones

Item

GK-805

GK-306

GK-803

GK-305

Dimension

101x45.5x17.5mm

72x42x17.5mm

110x46x10.5mm

90.5x36x16mm

Weight

86g

62g

65g

62g

Built-in camera

1.3-megapixel

NA

Wireless connectivity

WAP 2.0, GPRS class 10

WAP 1.2.1, GPRS class 12

WAP 2.0, GPRS class 10

NA

Other features

MP3 music and MP4 video formats, supports video recording

MP3 music player and 3D stereo sound effects, MP4 video format

Magnesium alloy chassis, video recording

MP3 music player, FM radio and Hi-Fi 3D headset

Photo

gk-805

gk-306

gk-803

gk-305

Suggested retail price

NT$5,990

NT$8,800

NT$8,800

NT$6,990

Source: Company, compiled by DigiTimes, July 2006