Taipei, Thursday, June 22, 2017 22:41 (GMT+8)
thunderstorms
Taipei
33°C
Digitimes Research: GG touch panels yet to be eliminated from market thanks to iPhone 4/4s and iPad 4
Jason Yang, DIGITIMES Research, Taipei [Tuesday 10 June 2014]

The traditional glass-glass (GG) touchscreen technology was once thought to be heading towards elimination from the IT industry as Apple, a major supporter of the technology, turned to other touchscreen technology for its new mobile devices. Compared to film-type touch panels, GG-based touch panels are heavier, thicker and have lower production yield rates.

But Apple continues to sell the iPhone 4/4s equipped with GG-based touch panels in emerging markets and its GG touch panel-based iPad 4 is to replace the iPad 2 as its main device for the entry-level 9.7-inch tablet segment. Players such as Amazon and China-based smartphone and tablet vendors are also using GG-based touch panels for their entry-level products. With these products still around, Digitimes Research expects the GG touch technology to stay in the market for at least another year, until the OGS technology is able to improve the panel's ruggedness and production yield rates.

The comparison between the ITO film-type and glass-type touchscreen technologies has always been a hot topic within the touchscreen industry. The glass-type touch panel is optically better, while the ITO film-type sees lower production costs, making it suitable for mass production and easier to expand production capacity. With the smartphone and tablet industries gradually expanding, the ITO firm-type touch panel has gradually become the mainstream of the entry-level/mid-range smartphone and mid-range tablet markets.

As for high-end products, most vendors have turned to adopt OGS or embedded (in-cell or on-cell) touch panels, which are able to avoid the weight and thickness issues facing GG-based touch panels. Such a trend is threatening to eliminate the GG touchscreen technology from the IT industry.

However, the glass-type touch panelcamp still has its supporters in brand name vendors. Amazon has adopted the GG touchscreen technology for its entry-level products. China-based smartphone vendors Lenovo and Huawei have also adopted glass-type single-layer multi-point sensors to pair with the GG and GFF technologies for their entry-level/mid-range smartphones.

In March 2014, Apple announced it will stop producing the iPad 2, to be replaced by its 9.7-inch 2048-by-1536 GG-touch-panel-based iPad 4 for the 9.7-inch entry-level tablet segment. The company also continues to supply the iPhone 4/4s to fulfill emerging market demand. The production volume of the iPhone 4s is expected to reach 4-6 million units each quarter in the second half of 2014, helping the GG touchscreen technology to stay in the market.

Digitimes Research estimates that Taiwan-based TPK and General Interface Solution (GIS) shipped over seven million touch panels for iPhone 4/4s in the first quarter of 2014, far higher than the original expectation.

But it can still be foreseen that except for lowest-end white-box tablets, which will continue to adopt the GG touchscreen technology, other entry-level/mid-range smartphones' adoption rate of GG technology will gradually drop and be replaced by the OGS, which is expected to see increasing yield rates and decreasing production costs. Currently, two third of China's entry-level/mid-range smartphones have adopted GG solutions from China-based glass-type touch panel makers and the rate may drop to only one third by 2015.

Content from this article was part of a complete Digitimes Research Chinese-language report that has not yet been translated into English. If you are interested in an English version of the report or wish to receive more information about the report, click here to contact us and we will get back to you as soon as possible. Digitimes Research also provides quarterly tracking services for market sectors such as Global Tablet, China Smartphone, China Smartphone AP, Taiwan ICT and Taiwan FPD. Click here for more information about Digitimes Research Tracking services.

Topics: Page 2

Realtime news
  • Qisda pushing to adopt more robotic arms at Taiwan plants

    IT + CE | 17min ago

  • Foxconn announces US investment project

    IT + CE | 19min ago

  • FPCB firm Flexium to see July revenues rise substantially

    Bits + chips | 25min ago

  • Taiwan May unemployment rate down, says DGBAS

    Bits + chips | 27min ago

  • Samsung mass producing Exynos-branded IoT solution

    Bits + chips | 28min ago

  • Faraday MFP ASIC shipments rise at CAGR of 38%

    Bits + chips | 1h 21min ago

  • Xiaomi sampling in-house developed Surge S2 chips, says report

    Bits + chips | 1h 23min ago

  • Aspeed enjoys brisk BMC chip orders

    Bits + chips | 1h 25min ago

  • IC distributor Edom to post double-digit revenue growth in 2017

    Before Going to Press | 1h 30min ago

  • Compal evaluating partnership with LeEco

    Before Going to Press | 1h 31min ago

  • Huawei, Vivo and Oppo likely to ship lower-than-expected smartphones

    Before Going to Press | 1h 32min ago

  • IntelliEPI expects to post sequential revenue growth through 3Q17

    Before Going to Press | 1h 33min ago

  • Qisda has high hopes for enterprise and industrial robots

    Before Going to Press | 1h 54min ago

  • Taiwan May unemployment rate down, says DGBAS

    Before Going to Press | 2h 20min ago

Pause
 | 
View more

China AMOLED panel capacity expansion forecast, 2016-2020

RESEARCH EXTRAS | Jun 8, 15:37

This Digitimes Research Special Report examines the China AMOLED industry, focusing on the expansion capacity of the makers, the current implementation plans of major smartphone vendors in the market and the technological hurdles faced by China's makers.

DIGITIMES...

Taiwan server shipment forecast and industry analysis, 2017

TAIWAN MOBILE DEVICE | May 31, 10:20

According to surveys and analyses conducted by Digitimes Research, revenues generated from sales of server motherboards, servers, storage systems and related network system equipment by Taiwan-based vendors rose 4.8% on year to reach NT$555.8 billion (US$18.79...

Global tablet market – 1Q 2017

GLOBAL TABLET | May 23, 14:49

Cannibalized by large-size smartphones, global tablet shipments in first-quarter 2017 dropped 16.7% on year to reach 37.12 million units.

Taiwan handsets – 1Q 2017

TAIWAN MOBILE DEVICE | May 19, 11:42

Taiwan's handset shipments have improved significantly thanks to feature phone orders from HMD Global.

China smartphone market and industry – 1Q 2017

CHINA SMARTPHONE | May 12, 13:53

Total shipments of China-based smartphone makers in first-quarter 2017 were 134.30 million units, representing flat growth compared to first-quarter 2016 and showing an on-quarter drop of 28.8%.

China smartphone touch-panel industry 2016 forecast
Global AP demand forecast, 2017-2020
The transition to 4k TV - UHD TV market forecast, 2014-2017
  • Wireless broadband developments in Southeast Asia markets

    As of 2013, the 10 ASEAN nations had a total of over 700 million mobile subscriptions, with the CAGR from 2003-2013 reaching 24%. This Digitimes Research Special Report analyzes the various mobile broadband markets in ASEAN and looks at the respective trends in 4G LTE development for those markets.

  • 2015 global tablet demand forecast

    This Digitimes Research Special Report provides a 2015 forecast for the global tablet market and analyzes the strategies of key market players such as Google, Apple, Intel, and Microsoft.

  • 2015 China smartphone panel trend forecast

    This Digitimes Research Special Report analyzes the strategies of key China-based major panel makers BOE, Tianma and IVO for attacking the different market segments through technology and pricing, and their relationship to local vendors Huawei, Lenovo, ZTE, Xiaomi and Coolpad.