Taiwan market: Vee TIME offers trial in-car WiMAX services
Chloe Yu, Taipei; Adam Hwang, DIGITIMES [Monday 20 September 2010]
Vee TIME, one of the six WiMAX operators in Taiwan, has cooperated with 200 taxis in the Taichung metropolitan area, central Taiwan, to equip each with an in-car WiMAX MID (mobile Internet device) to provide passengers with Internet-access, interactive TV, navigation, transportation information, local news and retail information services as well as to participate in commercial or electoral poll surveys on a trial basis, according to the company.
The offering is part of a project subsidized by the Mobile Taiwan (M-Taiwan) program conducted by the Ministry of Economic Affairs, Vee pointed out. The MIDs and WiMAX services are aimed at promoting in-car WiMAX services to other taxis, Vee indicated.
There are more than 7,000 taxis in the metropolitan area currently, and Vee aims to attract 50% of them as subscribers in three years, with each to pay NT$20,000-30,000 (US$627-940) for an MID plus a fixed monthly WiMAX service fee based on the scope of services on demand, Vee pointed out.